It’s a Digital world. In the last ten years the Internet penetration has lead to a complete digitization of experiences. Businesses are reaching their audiences digitally through Web on Mobiles, Tabs and Desktop.
Here is an Internet minute summed up beautifully.
Few facts about Digital Media platforms like Facebook, Youtube and Twitter:
1.If Facebook were a country, it would be the third most populated in the world, ahead of the United States.Only China & India are more populated.
500 BILLION. The number of minutes spent on Facebook per month.
2. The amount of content 25 BILLION. (web links, news stories, blog posts, notes, photos, etc.) shared each month on Facebook.
3.500 BILLION. The number of peer influence impressions Americans generate per year via social media.
62% of those impressions come from Facebook
4. 2 BILLION. The number of YouTube videos viewed per day.
5. 27 MILLION. The average number of “tweets” per day on Twitter.
The above numbers clearly show, how we are spending our time in the digital space. The seamless integration of digital and real world is inevitable.